There Are No Miracles in the Business World, Just Hard Work!

If “Murphy” is the best friend of business world, then on the other hand miracles and business world are total strangers. Viral marketing is for example one of those things where business owners are awaiting miracles to happen on their business path. We do, however need a bit of luck to succeed in our business.

But it would be naive from us to expect that there are miracles going to happen on our business path. Everything that has been created and achieved in the business world and can be classified as big and important now days, is a result of decades of hard work, difficult decisions, endurance, courage and nothing else. Nothing exceptional in the business world has ever happened by itself.

Let’s have a look at the previous example of viral marketing. Many business owners have written in their business plan that they will build a web site, have it listed as new and then people will just start coming and visiting the site just because it is that great and attractive. And the reason for that will be viral marketing, because the application is so easy to use it will spread by itself like a virus.

This kind of thinking will only result as total failure and the only virus we can expect is the one that will bury our business. Let’s take as an example my blog. To increase the traffic to my blog, I have to create articles that are good enough to attract people to read them and then visit my blog to find out even more. But the thing is that articles will not write themselves, instead we need to take the time to write them. Ideas, as what to write about, can be found everywhere, but to actually write an article is something totally different. It takes quite some time and also a lot of intellectual input.

If we stop writing, then the traffic will also stop coming. On the other hand if we would want more traffic, then we would have to be even more productive. We would have to start participating and posting to forums, write compelling and diverse articles and sometimes touch on topics that are controversial.

But the thing that is really of importance here is that nothing happens because of miracle. The visitors to our blog or website don’t come by themselves. Everything we do requires input. Input of our energy, knowledge, experience and so on. But we shouldn’t forget one important thing here and that is that we have to always strive to work smarter not harder! Things can always be easy and logical, but never magical when it comes down to business.

Entrepreneurs, when they start to incorporate a business, many times expect miracles to happen, because they are too optimistic. They think they can convince the investor just because they will not have it any other way. “I will create a website and the sales will come automatically”. “I have the right strategy”, they say to themselves. And they await the “magic” to happen. This kind of thinking is the sure way to failure!

We have to realize one thing, to get a lot of customers or traffic, we have to invest a lot of time and energy to achieve our goals. We have to prevail for three to five years for brick and mortar company to succeed. This estimation has been made by the experts through analysis. Until then there is a lot of hard work ahead for every entrepreneur who starts his business from scratch.